Chatterbox #242 – New Year extravaganza
Posted by Andrew Bates
31 Dec, 2019
The end of the calendar year is often a time to reflect on the past year and look...
Do you take a lot of time to make a decision before buying a product, or are you an impulse shopper? In this intriguing episode, Andrew and Morag discuss the power of advertising and how it affects what we think about and, inevitably, what we buy. Enjoy!
Fun facts
Google AdSense has changed the face of advertising. Using Google AdSense, publishers in the Google Network are able to target advertisements to those who browse their sites. In 2015 alone, AdSense earned $15 billion, about 23% of Google’s total revenue.
Expressions included in the study guide
- Susceptible
- Impulse shopper
- Influencer
- To deal with [something]
- Wacky
- Information overload
- To snoop
Credit: Something Elated by Broke For Free
Image: Saketh Garuda (Unsplash.com)
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